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Emmy Award-winning·Network crews·Livestream·Hybrid·On site

Produced like prime time.

Network television production for your town halls, launches, galas and livestreams. Led by Emmy Award winner Howie Zales, whose crews work the Super Bowl and the Olympics.

PGMOn air
00:00:00:00
Behind the scenesThe control room
Program · The VES reel
S01 · The shift

Your people watch the Super Bowl on Sunday. On Monday morning, they watch your town hall. They notice the difference.

Every company event is a broadcast now. The only question is whether it looks like one.

S02 · The upgrade


This is The Operator Mindset podcast opening an episode. It starts the way most company video looks today. Turn on what a broadcast crew adds, one switch at a time, or take it all to air at once. Turn the sound on to hear the difference.

Video callWebcam
Howie Zales
OutMeeting link

Broadcast cameras. Real cameras, framed on purpose, and a director cutting between shots. The webcam is gone.

S03 · The story


  1. Howie Zales
    25 years · Live television01 / 04

    It started on the sideline.

    Howie Zales has worked the Super Bowl for NFL Network, Sunday Night Football for NBC, WrestleMania, the Summer and Winter Olympics, the NYC Marathon and the Triple Crown. He is an Emmy Award winner. Twenty-five years of live television, where there is no second take.

  2. Portrait of Howie Zales
    2001 · HJZ Productions02 / 04

    Then he built the crews.

    In 2001 he founded HJZ Productions to crew the biggest live broadcasts in American television: union crews, scheduling, travel and payroll for DAZN, WWE, AEW, MLS, NWSL, Apple TV, NBC Sports, PPL, Live Media Group and Ross Productions.

  3. Howie Zales on headset at a live Viridity production
    2019 · Viridity03 / 04

    Then he brought television to everyone else.

    Viridity was co-founded by a team of television and business executives with one idea: companies, communities and brands deserve the same production discipline as a network show. When the world went remote, that idea kept the people who hired us connected.

  4. A Viridity cinema camera and monitor on an interview set
    Today04 / 04

    Your stage. Network standards.

    Today Viridity produces live, hybrid and recorded shows for brands like T-Mobile, Capital One and Food Network. On site, fully remote, or both. Same discipline. Same standards.

25+
Years in live television
20+
Years of broadcast production relationships
Emmy
Award-winning leadership
Anywhere
On site, fully remote, or both
S04 · The mindset

Live television has no second take. So everything is planned, rehearsed and backed up before the red light comes on. We bring the same habits to your event, run by people who work that way every week.

Howie Zales
A control surface programmed with the show's cues: next, preview, video, sermon video, color, fade

Rehearse like it's live.

Because it is. Every show gets a run of show, a tech check and a rehearsal. Every cue is programmed before the doors open.

A field monitor showing a wide and a tight angle of the same interview

Every camera has a job.

Wide for context, tight for emotion. Framing is a decision, not an accident.

Audio is half the picture.

Microphones, mixing and levels handled by an audio professional, start to finish.

Graphics carry the story.

Names, titles and branding appear exactly when the audience needs them, and leave when they don't.

Nobody sees the backup.

A second internet path, spare gear and a plan for every link in the chain. When something fails, the show doesn't.

A director's control surface with keys for color bars, please hold, technical difficulties, the hosts and pre-roll

A director in the room.

One person calling every cut and cue, so your speakers only have to do one thing: talk.

S05 · The shows


Corporate events, LinkedIn Lives, fireside chats, galas, panels and entertainment productions. Every format we produce, on one switcher. Take any of them to program.

PGMTOWN HALLAuto
A multiview monitor showing several live feeds at once
Viridity producesTown halls and all-hands
Program bus
01 / 08 · On program

Town halls and all-hands

Leadership, live to every office and every home. Multiple cameras, questions from the room and from remote teams, and a recording for everyone who missed it.

  • Multi-camera
  • Live Q&A
  • Remote offices
  • Recording
PGMOn air
00:00:00:00
Behind the scenesThe control room
Program · Virtual events, podcasts, live events
S06 · On air

A few of the shows behind the reel. Tap one to jump straight to it.

T-Mobile Little League Home Run Derby 2020 title graphic
T-Mobile

Little League Home Run Derby

A full graphics package, player profile cards and remote guests, produced like a network sports show.

Four remote analysts in one layout
Live sports show

Fantasy Football World Championship

Four remote analysts, a countdown open and live graphics, cut together as one show.

A DJ performing on a rooftop above the city
Live music

Rooftop DJ set

A DJ set on a rooftop above the city, opened with an aerial title sequence.

S07 · The process


Television runs on a process built for nights when nothing can go wrong. Yours runs on the same one.

  1. 01Call sheet

    The first call.

    Your goals, your audience, your date, your room. We learn what the event has to accomplish before we talk about cameras.

  2. 02Run of show

    The rundown.

    Segments, speakers, graphics, timing and every cue, written down the way a network show is.

  3. 03Crew and kit

    The right people.

    Broadcast operators and equipment sized to the job: on site, fully remote, or both.

  4. 04Tech rehearsal

    Everything tested.

    Cameras, audio, graphics, backups and every stream destination checked before the doors open.

  5. 05On air

    The show.

    A director calls the show live. Your speakers only have to do one thing: talk.

  6. 06Wrap

    What you keep.

    The full recording, ready to use again, and edited highlights when you want them.

S08 · Clients


  • Omaha Productions
  • T-Mobile
  • Tentill Productions
  • Capital One
  • Food Network, New York City Wine and Food Festival
  • GCI Health
  • 160over90
  • Pfizer
  • Jazz Pharmaceuticals
  • Novocure
  • Johnson & Johnson

Through HJZ Productions, Howie’s crews work the biggest live broadcasts on

  • DAZN
  • WWE
  • AEW
  • MLS
  • NWSL
  • Apple TV
  • NBC Sports
  • PPL
  • Live Media Group
  • Ross Productions
S10 · Book



Tell us about the event. We will set up a tech call and walk through cameras, audio, graphics and where the show needs to go.

Offer

New clients: 10% off your first livestream production.

“The tools may change, but the operator mindset always stays the same.”
Howie Zales · President, Viridity Entertainment Services
Call sheetTakes a minute
Setting

Goes straight to the team. We will reach out to set up the call.